C-ID Descriptor
Introduction to Media Writing

Descriptor Details

  • Introduction to Media Writing
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  • 110
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  • 3.0
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  • Uploaded: 10/12/2017 04:44:08 PM PDT

This course introduces students to writing scripts and other types of content for a variety of digital media platforms. An emphasis is placed on proper formatting, technical, conceptual, and stylistic issues related to writing fiction and non-fiction. A significant part of the course will be focused on evaluating and improving writing for the media.

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Must include but not limited to the following:

  • Writing regardless of medium or format – clarity, economy, grammar, style
  • Issues specific to writing for radio/podcasts (writing for the ear), television (writing for the eye), multimedia (writing for the ear, the eye, and interactivity)
  • Script formats – including, but not limited to radio, two-column video, and screenplay
  • Introduction to content for the various media – e.g., commercials, PSAs, corporate productions, documentaries, web sites, fictional narratives (half-hour TV comedy, one-hour TV drama)
  • Fundamentals of dramatic structure, including conflict, character creation, and dialogue writing
  • Promoting representation of race/ethnicity, gender, class, sexual orientation, and ability


  • Demonstrate competence in the mechanics of clear and concise writing.
  • Demonstrate an understanding of the technical and aesthetic issues related to writing for audio and visual media.
  • Demonstrate proficiency in writing in a variety of script formats, including the radio script, two-column video script, and screenplay formats.
  • Demonstrate proficiency in creating content for multiple digital media platforms.

  • Writing assignments
  • Oral presentations (pitches, e.g.)
  • Oral critiques by peers and instructor
  • Written critiques by instructor
  • Quizzes and/or exam(s)

Friedmann, Anthony.  Writing for Visual Media. Focal Press

Hilliard, Robert L.  Writing for Television, Radio, and New Media. Wadsworth, Cengage Learning

Musburger, Robert B.   An Introduction to Writing for Electronic Media. Focal Press

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